AUSTIN – AUGUST 13, 2013
Austin Community College

Register now for our 2013 Austin conference. Hurry, since based on last year’s amazing reception we expect to sell out!

Follow us on Facebook or Twitter for speaker updates, and you can also access our 2012 conference program or see the agenda below, which featured insightful keynotes, workshops, seminars, and panels from a variety of dynamic experts, all sharing practical tips and tools for nonprofit leaders.

Sign up now to secure your spot. Your registration fee of just $145 – $225 includes access to the full-day conference, facilitated networking sessions with other attendees and experts, plus breakfast and lunch.

2012 Austin Agenda

8:30 am

Registration Continental Breakfast

9:10 am

Welcome & Introduction

Ritu Sharma, Co-Founder & Executive Director, Social Media for Nonprofits

Sponsor Remarks

Shelly Stern Grach, Central Region Citizenship & Public Affairs Director, Microsoft

Twitter Handle: @ritusharma1

9:25 am

Social Media for Fun & Nonprofit

Dr. Mark Drapeau, Director of Innovative Engagement Strategy, Microsoft

Social media is 20% what you do and 80% what others say about what you do. Learn the “art” of storytelling for communicating your cause, building relationships and spreading your message on social media.

Twitter Handle: @Cheeky_Geeky

10:00 am

Nonprofit Partnerships with Youth

Lee Fox, Founder & Chief Innovation Officer, KooDooz

Is your nonprofit tapping the goodwill of our country’s largest population group?  Youth 18 and under are contributing more than 1.3 billion hours of service each year, including some who have raised hundreds of thousands of dollars for a cause or charity.  Learn how important it is to create lifetime givers and volunteers by reaching out to Gen Y and Gen Z now!

Twitter Handle: @KooDooz

10:35 am

Break for Conversation, & Tweetout

10:55 am

Leveraging Social Media for Events

Ritu Sharma, Co-Founder & Executive Director & Darian Rodriguez Heyman, Co-Founder and Head of External Partnerships, Social Media for Nonprofits

Ritu and Darian will explore how to effectively harness social media to drive attendance for your nonprofit event and maximize the on site experience. They will offer practical strategies on what to do before, during, and after an event, as well as clear strategies, tactics, and resources to ensure maximum engagement from the communities you serve using Facebook, LinkedIn, Google+, and Twitter.

Twitter Handle: @ritusharma1 & @dheyman

11:30 am

Social Media & The Three Rs: Content Strategy Basics for Engaging Volunteers

Robert Rosenthal, VP Communications & Marketing, Volunteer Match

The keys to engaging volunteers are the same for all nonprofits: recruit, retain and recognize supporters. Learn strategies to communicate your message to volunteers, the critical role of storytelling, and cross-platform communications of volunteer-related social content.

Twitter Handle: @volmatchRobert

12:05 pm

Break for Lunch, Emails, & Fresh Air

1:05 pm

Solutions Salon: Executive Roundtable Discussions

In this highly interactive, intimate session, every attendee will not only have the opportunity to introduce his or her work, but more importantly, to identify and meet current needs.  Come prepared to discuss your most pressing challenges, and witness the power of community in action as everyone leaves with their needs for resources, contacts, and ideas fulfilled.

2:20 pm

How Nonprofits use Email + Social to Engage, Inspire & Act!

Julie Niehoff, Director of Education & Development, Constant Contact

Learn how you can integrate email marketing with social media to broaden your social footprint. In this interactive session you’ll learn how to reach donors, volunteers & new members.

Twitter Handle: @julieniehoff

2:55 pm

Building a Strong Online Community

Brooke McMillan, Online Community Manager, Lance Armstrong Foundation

If you build it correctly, they will come. Get a “how to” on the ins and outs of building a quality online community that supports your organizational mission

Twitter Handle: @livestrong

3:30 pm

Break for Conversation, & Tweetout

3:50 pm

Social Fundraising Best Practices and Key Metrics

Todd Levy, Founder & Managing Partner, DonorDrive

In this data-driven session, attendees will receive insights into social fundraising trends, key metrics, and important analytics to leverage.  Learn how your nonprofit can increase revenue and gain new donors by tapping into your constituents’ social networks.

Twitter Handle: @tsl

4:25 pm

What is a Social Influencer REALLY Worth?

Cheryl Black, Senior Marketing Specialist, Blackbaud

Let the power of social influencers work for you. Emerging studies are showing that people that are more socially connected online can be— and often are— a huge asset to nonprofits. Cheryl will show you how influencers can help boost awareness and raise funds for your mission, as well as how to find and engage them.

Twitter handle: @CLBack425

5:00 pm

Closing Remarks

Ritu Sharma, Co-Founder, & Executive Director, & Darian Rodriguez Heyman, Co-Founder & Head of External Partnerships, Social Media for Nonprofits

Twitter Handles: @ritusharma1 & @dheyman

Sign up now to secure your spot.  All sessions provided attendees with concrete insights and takeaways, showcasing best practices, pitfalls to avoid, and free, helpful resources for nonprofits and causes.

Again, follow us on Facebook or Twitter to stay tuned for our 2013 speaker lineup and thanks much for your interest!

  • Sponsors